Abdul Karim Abdullah speaks on building AfroFuture to a New King Of Music Festivals
Excited to kick off Season 6 with Founder & CEO of AfroFuture (formerly Afrochella) – a festival designed to elevate, celebrate and highlight the essence of African talent across the continent. It is the most anticipated and culturally align festival bringing the Disapora together through music, art, fashion, food, and so much more. AfroFuture has been featured in numerous publications such as CNN, BBC, Vogue, GQ, Essence, you name it — it is an experience you do not want to miss.
We talked about Abdul’s early upbringing’s and how it shaped who he is today. Abdul walked us through the birth of Afrochella, the lessons he needed to learn to get it off the ground, and how he continues to pitch his business to brands in an authentic and meaningful way. Abdul gives us the behind the scenes on how it evolve overtime and the impact it has made in Ghana. In 2019, AfroFuture was responsible for 16% of Ghana’s Tourism and it has increased every since. AfroFuture is making history and has turned into a cultural phenomenon changing the narrative of Africa.
This is an episode you don’t want to miss!
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